Who We Are

Founded in December 2008, our first store was located near our current headquarters. Our pieces were made and crafted in the city of Itajaí and brought to be sold in downtown Ilhota. At the time, its opening was delayed due to the 2008 flood, which spread across much of the state of Santa Catarina, but this did not shake our dreams.
In the beginning, we only made lingerie and beachwear. After one year of operation of the first branch, we opened our headquarters with enough space to bring the production of our pieces closer to us, where we currently reside. Over time, our brand underwent significant changes, one of which was the removal of the lingerie line, and another was the introduction of the men's and women's fitness line, which remains present in our collections today.
Our campaigns also featured models like Babi Rossi, Arícia Silva, Thais Bianca, Aline Riscado, Scheila Carvalho, Nicole Bahls, and many others, which gave us more visibility in the artistic world and brought a larger audience of clients interested in our pieces.
With the growth of our audience, our company could not remain stagnant. In 2010, we implemented E-commerce to make it easier for you, our customer, to purchase our pieces, also using social media as a means of promoting our products. Elementomar also cares about the environment, and we seek to bring biodegradable fabrics made by Santa Constancia, where the fabrics are produced with AMNI Soul Eco® yarn by Rhodia® Solvay®, the world’s first biodegradable nylon 6.6 yarn. Our trims also have a unique feature, each one specially produced for each piece, such as the golden trims personalized with the brand name, which are gold-plated and tested in washes to ensure they don’t peel or fade during use.
We also value the flexibility of our pieces. We don’t want you to wear them only at the beach or pool as usual; we create flexible models for you to wear every day or even at a party, whether it’s chic or casual. One last but not least important point about our brand is that we simply love emphasizing the beauty of the male and female body without being vulgar, accentuating the most beautiful curves, no matter what they are!
With this new phase of our E-commerce, we aim to meet all your desires and reach an even greater number of clients, without compromising the quality of our service.
All our updates are posted on our social media, which you can find at the bottom of this page, so always keep an eye out so you don’t miss anything. We appreciate your preference!